Triple Bottom Brewing
For the past 3 years I’ve worked as a brand manager for Triple Bottom Brewing, a B-Corp fair chance craft brewery based in Philadelphia. We have a triple bottom line, Beer, People, Planet, and our mission is at the core of everything we do. In my role I ideate, plan, execute, and oversee, our digital presence and marketing strategies.
Below you’ll find 4 projects,
A photoshoot I shot and directed
A collaboration beer and fundraiser campaign
Some social media video content
Mission Mondays - a social media series
Summer 2025 Photoshoot
We needed new and inviting photos for our website, ones that would help our website visitors envision themselves in our taproom. I developed the creative direction, created the shot list, directed the shoot, and shot the photos! Please enjoy below!
Know Your Rights
A collaboration beer and fundraiser!
ICE activity is escalating in our country and we wanted to do something to help protect our community. We collaborated with The Welcome Center and Juntos to create a Mexican Lager, we also hosted a We wanted to introduce a fun activation to capture the attention of a slightly younger crowd and compete with Center City Sips, a weekly happy hour at various bars and restaurants.
My role in the project included:
Taking product photos
Capturing content leading up to the event for promo - brew days and other promo videos talking about the beer.
Event photography and content capture the night of the event
Creating post event content
We had over 120 attendees at the release party. Proceeds from the beer release party and any beers sold afterwards went to The Welcoming Center and Juntos. We sold out of the beer in just about two months!
Pics I took at the event!
Social Media Video Content
Shared on Instagram & TikTok
Mission Mondays
A weekly social series sharing educational content on the prison industrial complex in Philly and how it impacts our local economy.
TBB is a fair chance business and our CEO created a workforce development program called The Future of Service Program. It’s a 16 week program where people facing housing insecurity or are justice impacted get on the job training in the hospitality industry. Leading up to the launch of the program, we wanted to educate our audience, warm them up, and pique their interest.